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American Business Media - Research & Marketing

Online Marketing Institute

Bringing the business media opportunity to life for marketers, advertisers and media planners/buyers, each issue contains industry data, research and case studies that document the power and effectiveness of business media as advertising and marketing vehicles.

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The Critical Building Blocks of an Enterprise Sales Engine

InsightSquared

This article has some key takeaways on the pre-requisites for success from a sales org profile standpoint. In one of my deals, I had 17 people dedicated to winning the RFP for 6 months! It is worth expanding on the profile needed to run an enterprise deal also. A different profile of performance inspection and forecasting.