Online Marketing Institute
JUNE 26, 2009
Bringing the business media opportunity to life for marketers, advertisers and media planners/buyers, each issue contains industry data, research and case studies that document the power and effectiveness of business media as advertising and marketing vehicles.
InsightSquared
MAY 22, 2019
In one of my deals, I had 17 people dedicated to winning the RFP for 6 months! In 2009, I promoted the top mid-market rep in my region to the enterprise team, making the common mistake that traits of success in mid-market equal success in the enterprise. It is worth expanding on the profile needed to run an enterprise deal also.
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