Five New Year’s Resolutions for the B2B Marketer
ANNUITAS
DECEMBER 21, 2010
Another year has come and gone and if anyone thought that 2009 was the year of the B2B marketer, then 2010 may have trumped it. Secondly, it is vital to create a map for each profile’s buying cycle. It’s truly understanding the buying journey of each persona to whom your organization sells.
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