Remove 2009 Remove API Remove Rules Remove Tagging
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What’s new with Contify

Contify

Contify has been evolving since 2009 along with the evolution of the requirements of our customers. The spreadsheet contains the name of the tag, description, tagging rules and other helpful data for analysis. Now, enterprise users can add multiple attachments to their information and tag it with the same custom taxonomy.

API 59
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SalesFusion Combines Online and Offline Marketing with CRM

Customer Experience Matrix

The email features cover all the basic requirements: template-driven personalized messages, universal and campaign-level exclusion rules, and both static and dynamic list definitions. Users can build separate scoring rules for different marketing campaigns, regions, products or other entities. But these are awkward solutions.

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Right On Interactive Offers Lifecycle Reporting

Customer Experience Matrix

When I reviewed Right On Interactive in a July 2009 post , the company was selling its 5Buckets marketing software as a multi-channel output generation tool that complemented conventional marketing automation systems. They can also load data to the system API. Either way, it’s worth a look to see what you’re missing.

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Aprimo Marketing Studio Supports Sophisticated Business Marketers

Customer Experience Matrix

This is done by creating the project as a branching flow chart, with rules to determine what takes place at junction. These rules can insert a predefined subflow, such as the review and revision process, which itself is shared across multiple projects. External systems can also add names through the Marketing Studio API.

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Infusionsoft: Impressive Marketing Power for a Very Low Price

Customer Experience Matrix

Of the other two, lead scoring is primitive at best (I only saw an ability to apply segment tags, which I suppose is all you really need; the company says lead scoring is available “but we don’t advertise it because we haven’t made it easy enough within the software yet”). Note: in July 2009, Infusionsoft dropped its implementation fees.

Pricing 120
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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

The real genius (or ruin) of Facebook’s Open Graph API is that it makes our interpersonal relationships as available as air (as Charlene Li predicted 18 months ago). But it just seems like a bad idea integrating on this level with a site that's constantly changing it's own rules. It's hip, but not very long-term.

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Treehouse Interactive Refines Its Features and Targets Larger Firms

Customer Experience Matrix

Other systems select campaign members with rules that can access a broader set of data. The HTTP Send avoids API calls or Web Services, although Treehouse offers data exchange through Web Services as well. These can be stored outside of Treehouse so long as there’s a tag for Treehouse to call them. Web analytics.

Features 120