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High-Performance Email Marketing for Attracting and Engaging.

Industrial Marketing Today

The old email marketing strategy of batch and blast or spray and pray is no longer effective. Develop your email marketing strategy first Before you begin developing customized content and using sophisticated analytics, the first order of business is to develop a sound and sustainable email marketing strategy.

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The 8 Wrong Questions PR Firms Are Asking About Social Media | PR.

Convince & Convert

It is in many ways the social equivalent of “batch and blast&# email newsletters. There are free and inexpensive tools that do just about the same thing Google Analytics can do, except that GA also shows bounce rate. But at the end of the day, it’s a time and cost expense that is meant to generate business.

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B2B Lead Management Market Heats Up

Online Marketing Institute

Home Forrester Research « Getting Up Close and Personal | Main | Social Technographics Data Now Available » March 20, 2008 B2B Lead Management Market Heats Up [Posted by Laura Ramos ] Since the start of this year, I’ve been receiving a boatload of briefing requests from companies wanting to show me their lead generation and management solutions.

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Investment Killed the Internet Star

GreenRope

In 2009, I started investing in developing GreenRope because the industry was moving away from simple "batch and blast" email. When I was there, I met a young man who had sold his startup (a lead generation tool for the real estate industry) to a very large company. GreenRope had to be something both broad and deep.

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Investment Killed the Internet Star

GreenRope

In 2009, I started investing in developing GreenRope because the industry was moving away from simple "batch and blast" email. When I was there, I met a young man who had sold his startup (a lead generation tool for the real estate industry) to a very large company. GreenRope had to be something both broad and deep.

article thumbnail

Investment Killed the Internet Star

GreenRope

In 2009, I started investing in developing GreenRope because the industry was moving away from simple "batch and blast" email. When I was there, I met a young man who had sold his startup (a lead generation tool for the real estate industry) to a very large company. GreenRope had to be something both broad and deep.

article thumbnail

Investment Killed the Internet Star

GreenRope

In 2009, I started investing in developing GreenRope because the industry was moving away from simple "batch and blast" email. When I was there, I met a young man who had sold his startup (a lead generation tool for the real estate industry) to a very large company. GreenRope had to be something both broad and deep.