Dreamforce 2009: The Secrets to Email Marketing Success: A Marketing Panel
Adobe Experience Cloud Blog
NOVEMBER 27, 2009
The panel of experts included: Brian Vass, Sant Corporation; Robin Daniels, salesforce.com; Rasmus Mencke, salesforce.com; Wouter Hoeberechts, WorldMedAssist LLC; Paul Uppal, ActiveConversion. Permission is Key - Respect unsubscribes, have a clear policy and pay attention to local laws (CAN-SPAM). Enforce consistent messaging.
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