Biznology

NOVEMBER 13, 2014

Take email: the real problem isn’t spam, which is easily dealt with; it’s the scores or hundreds of work-related messages you receive each day, and the fact that replying intelligently to even the fraction that is really important forces many to work late into the night, 7 days a week. This is what has changed, not just the filtering.

Enterprise Management 80

Enterprise Management Work Management RSS Marketing Management 80

Biznology

APRIL 18, 2013

A 2008 study by Robert McChesney and John Nichols found that the ratio of public relations workers to journalists was 3.6 Google and Bing are aggressively going after low-quality content, revising their algorithms to favor valuable content on a topic, not just spam. Loyalty to media brands is on the wane.

Paid Content 80

Paid Content Paid Search Agency Media B2B Thought Leadership 80

Biznology

FEBRUARY 25, 2014

We have learned this from direct mail and email marketing, especially when it came to Obama’s 2008 presidential campaigns: if you’re aggressive and email your core demographic repeatedly, you may make a few enemies and suffer a few humiliations – but you’ll probably also raise. And, for many of them that day had come.

Paid Content 80

Paid Content Blogger Long Tail Marketing Outreach 80