B2B Marketing Traction

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Best Day to Send B2B Email Marketing Campaigns

B2B Marketing Traction

Then, in 2008, Morgan Stewart, research director at ExactTarget , an email marketing firm, was quoted in Fortune magazine in an article titled “ Sunday is the New Monday.” Then track the results to see if there is an improvement in responses or email reads and click-throughs. What day is it and whom do you target?