Glossary: 29 Email Marketing Terms Marketers Must Know
Hubspot
DECEMBER 21, 2010
According to Wikipedia , " Email marketing is a form of direct marketing which uses electronic mail as a means of communicating commercial or fund-raising messages to an audience. For example, a rental list priced at $250 CPM would mean that the list owner charges $.25 Marketing Takeaway: Your signature file is a marketing opportunity.
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