Industrial Marketing Today

NOVEMBER 16, 2009

by Achinta Mitra on November 16, 2009 in B2B E-Mail Marketing Do you know the key component of email marketing that generates more high-quality leads and drives sales? Marketing gurus tend to talk about opt-in pages, sign up forms, calls to action and interactive squeeze pages to boost your click through and conversion rates.

Email Marketing 60

Email Marketing Web 2.0 Planning Opt-in 60

readwrite

OCTOBER 4, 2010

Costolo is best known to date for his work at Feedburner, the RSS publishing and analytics service bought and squandered by Google. RSS has been widely derided as too hard for consumers and relegated to obscurity “under the hood” – replaced even in the lives of many tech-watchers by Twitter. Before There Was Twitter.

RSS 40

RSS Lead Ranking Twitter Advertisements 40

Hubspot

APRIL 3, 2013

Then -- somewhere around 2008 -- blogging took a back seat to social media, and all anyone could talk about was platforms like Twitter, Facebook, Foursquare and, yes, even MySpace. Back at the turn of the century, blogging was in a nascent state. The Blog Post as the New Ad Unit. And that is why the blog post is the new online ad unit.

Paid Content 28

Paid Content Paid Search Agency Ads Banner Ads 28

Convince & Convert

MARCH 4, 2010

Funneling traffic from the blog to some other Web destination (typically a corporate site or lead form) is the prime objective. Yet, in much of my social media consulting work corporate blog owners are invariably most interested in total visits and RSS subscribers. What’s the Point? Blogging success is a slow march, not a mad dash.

Webinar Metrics 130

Webinar Metrics Marketing & Strategy Paid Search Agency Blogger 130

Convince & Convert

JULY 8, 2010

While it’s not that easy with online marketing, for the past two decades, email has been the leading retention marketing tactic, and the channel you can bank on to deliver a predictable revenue stream—provided that you’ve invested in building your own, permission-based list. A driving force behind the company’s SUBSCRIBERS RULE!

RSS 128

RSS Paid Search Agency Social Media Email Marketing 128

Online Marketing Institute

JUNE 22, 2009

Home > Our blog HOME | RSS FEEDS | SITEMAP | CLIENT ZONE | CONTACT US Our blog About Velocity Our clients What we do Who we are Recent posts The white paper is dead…or is it? Over 45 breezy pages of good, solid advice about thought leadership and content marketing for B2B marketers like you. Come and get it! Seemed to go really well.

Paid Search Agency 40

Paid Search Agency Demand Generation Agencies Advertising Agencies B2B Marketing 40

Convince & Convert

APRIL 8, 2010

Most of the chatter leading up to the iPad’s release was around how would it perform against standard computing tasks. Before that fabulous, glorious day, one of my jobs at home was to jump up and twist the channel knob at the whim of my parents, like some sort of orthopedic carpal-tunnel experiment gone astray. What is it?

Paid Search Agency 136

Paid Search Agency Content Social Media PR 136