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Industrial Marketing Company Celebrates 25 Years in Business

Industrial Marketing Today

Magazine about a coming revolution called “desktop publishing.” Over the years, Tiecas began to offer more media planning, design and production of marketing collateral, four-color and prepress services. We became a full-service integrated marketing communications firm. I had read an article in Inc.

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The Role of B2B Marketing is Shifting from Lead Generation to.

Industrial Marketing Today

However, the role of B2B marketers is changing and evolving more into revenue generation. The recently released B2B Marketing Skills Survey jointly done by Genius and BtoB Magazine reveals some new trends and contradicts certain popular beliefs. Get the free “Step-by-Step Guide to Website (re)Design” now. All Rights Reserved.

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7 Strategies for Using Content to Market Industrial Products

Industrial Marketing Today

Home Marketing Matters About Contact B2B Marketing Store Company Website 7 Strategies for Using Content to Market Industrial Products by Achinta Mitra on May 14, 2010 in Content Marketing , Industrial Marketing & Web 2.0 , Industrial Marketing Blog I am a big fan of Content Marketing or as some people like to refer to it as Inbound Marketing.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

If you were going to run an ad in a magazine, you would ask about both the psychographics and demographics of the reader so you could target the call to action and message appropriately. With social media, the audience is in multiple modes – participating in many threads. You’re in hunting mode, looking for tracks and setting lures.

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Top 56 B2B Marketing Posts October 2010

B2B Marketing Zone Posts

Great content this month via the B2B Marketing Zone. Awareness of Twitter has exploded; 87% of Americans said they were “familiar with” Twitter in a poll taken earlier this year, versus just 5% in 2008 and 26% in 2009. Is social media creating a generation of cowards? Inbound Marketing (43). Have I gone MAD??