Remove 2008 Remove Focus Group Remove Loyalty Remove Research Remove Validation
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Nuggets from Social Media workshops as of late. : Community Group Therapy

Buzz Marketing for Technology

As I was leaving that brand we looked at sizing the amount of conversation (hard activity), but the best research we had indicated over 2 Billion conversations about product, service and brand. Most every company can give you a valid and committed set of “listening processes&# they have had in place for the past decade or longer.

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Is Twitter for Business Even Worth the Trouble | social crm.

Convince & Convert

A new research study of 1,400 U.S. In fact, the research shows that 72% of daily Twitter users write a blog, 61% write at least one product review per month, and 53% upload videos. Ultimately, I see Twitter (and even Facebook, largely) as being more impactful on loyalty and retention, than on net new revenue. And for what?

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