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Your B2B Marketing Budget Playbook for 2021 Success [Research]

Marketing Insider Group

Most companies have learned that B2B marketing budgets are much more important than they thought – and that their existing marketing strategies, well, kind of sucked. Look, we all knew B2B marketing had plenty of problems long before COVID-19: Generic, bland, and forgettable content. this year as well.

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Content Auditing and Mapping it to the Industrial Buy Cycle

Industrial Marketing Today

Home Marketing Matters About Contact B2B Marketing Store Company Website Content Auditing and Mapping it to the Industrial Buy Cycle by Achinta Mitra on September 3, 2010 in B2B Lead Generation , Content Marketing , Industrial Marketing Strategies , Integrated Industrial Marketing These days it is popular to say “Content is marketing currency.”

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Best of 2008 (So Far) - Web Marketing Research, Part 1

WebMarketCentral

Learn these answers and more from this collection of blog posts and articles, some of the best reporting on online research topics so far this year. providing relational analysis and explanatory graphics to give you contextual insight into news stories and current events." tags: online advertising ROI, PPC costs, Web 2.0

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Hulu Advertising 101: A Guide to Running Streaming TV Ads

Single Grain

Launched in 2008, Hulu is the only service that offers access to every major U.S. These platforms are known as Over The Top (OTT) streaming platforms, which means they run on connected TVs (CTVs) such as smart TVs and gaming consoles, as well as on devices like desktops, laptops or mobile phones. What Is Hulu? broadcast network.

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Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity

How do social media marketing strategies in small businesses differ from those in larger enterprises? Although social media has been the hottest topic in marketing this year, what other tactics are critical to adopt, maintain or expand? by eMarketer. And which tool works best for that? Yes—sort of.

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Top 60 B2B Marketing Posts and Hottest Topics November 2010

B2B Marketing Zone Posts

Really great content around B2B Marketing again this month. Here’s what the social signals said was the best content and the hottest topics. Online blog needs various marketing methods to get converted into big business. Twitter for B2B Marketing - MI6 Marketing Agency , November 18, 2010 Author: Chris Herbert.