Insights from Eloqua's IPO Registration Statement
Customer Experience Matrix
AUGUST 29, 2011
Summary: Eloqua's registration statement offers new and interesting details about its business. Eloqua last week filed for an initial public offering of its stock. Client counts are reported only for 2008 through mid 2011. I expected it to grow as Eloqua sold into larger accounts. So much for what Eloqua said. (Of
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