Industrial Marketing Today

JUNE 24, 2010

I’ve read several articles about the impending death of email marketing because of the steady decline in open and click-through rates (CTR). Privacy Policy | Site designed by AMAInteractive a div. This long time staple has become the Rodney “No Respect&# Dangerfield of B2B and industrial marketing. All Rights Reserved.

Social Media 60

Social Media Email Marketing Social Marketing Web 2.0 60

Hubspot

FEBRUARY 17, 2012

CTR (Click-Through Rate) - The percentage (the number of unique clicks divided by the number that were opened) of recipients that click on a given URL in your email. If you have a “join our mailing list” tag on your Website, you should place it “above the fold” making it easy for visitors to opt-in.

Cost Per Thousand 28

Cost Per Thousand Email Marketing CPM Opt-out 28

Hubspot

DECEMBER 21, 2010

CTR (or Click-through rate) - The percentage (the number of unique clicks divided by the number that were opened) of recipients that click on a given URL in your email. Your privacy policy builds trust especially among those who opt-in to receive email from you or those who register on your site. 25 per email address.

Cost Per Thousand 28

Cost Per Thousand Email Marketing CPM Privacy Policies 28