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3 Mobile Trends Every Marketer Must Know, and Other Marketing Stories of the Week

Hubspot

We usually use this time to round up some marketing stories that we think you'd like to hear. So we thought it would be interesting to hear what they had to say in terms of which inbound marketing stories most interested them this week. He served from 2002-2008 in the Navy Band in Washington, D.C., billion in 2016. billion.

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10 PPC Best Practices to Get the Most out of Your Marketing Budget

Optinmonster

In this article, we share 10 PPC best practices to keep you ahead of the changes and get the most out of your marketing budget. Pay-per-click advertising, also called “paid search,” is a model that lets marketers place ads on an ad platform, paying the platform each time someone clicks the ad.

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Audio SEO: The Complete Guide to Ranking Your Podcast Successfully

Single Grain

Audio SEO is rising at a greater speed than you can imagine, and now podcasts have positioned themselves on the first page of the Google search results. TABLE OF CONTENTS: ↓ What Is Audio SEO? Related Search Podcast Carousel . Types of Podcast Search Queries for Audio SEO. Promote Your Podcast on Social Media.

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Head-to-Head SEO Tool Review: SEMRush vs. Moz

ClearVoice

To improve your search rankings, you’ll need more than just backlinks. Expert Ben Beck, who uses and reviews countless martech tools, does a head-to-head review of two top SEO contenders for optimizing your website and content: SEMRush and Moz. Which SEO tool subset is right for you? Judging criteria. Deep dive: What is SEMRush?