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Video Tech Company Leverages SEM to Drive Enterprise Leads

The Point

Started in 2008 as the world’s first open source video player, JW Player pioneered video on the Web and today has customers in 193 countries, ranging from Fortune 500 companies to individual bloggers. The company’s flagship product, JW Player, is live on more than 2 million sites with more than 1.3 billion unique monthly views.

SEM 222
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3 Mobile Trends Every Marketer Must Know, and Other Marketing Stories of the Week

Hubspot

He served from 2002-2008 in the Navy Band in Washington, D.C., It’s actually quite amazing because the cost-per-click (CPC) for ads on tablets are 30% lower and convert 20% better than on desktops. If your company isn’t leveraging mobile in some form, it’s time to get moving. Finally, ROI can vary significantly by mobile device.

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10 PPC Best Practices to Get the Most out of Your Marketing Budget

Optinmonster

There are also tons of ways to reduce your cost-per-click (CPC). You can also use retargeting to reach the users who’ve already shown interest in your company, products, and services! Remarketing : Lets you customize search ad campaigns to target people who have already engaged with your company. It’s Targeted.

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Head-to-Head SEO Tool Review: SEMRush vs. Moz

ClearVoice

Does the company provide five-star customer service? Originally founded in 2008 as a basic keyword analysis tool, SEMRush has expanded into a full SEO tool with all the bells and whistles, but specializing in analysis of increasing online visibility and search engine rank optimization. Are they useful? Is it a good value?

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17 Cheapest Ad Networks for Best PPC Conversions in 2024

Single Grain

More Competition Means Higher CPC Rates The obvious drawback with popular advertising platforms is that they’re, well, popular. Meanwhile, the average CPC of Facebook ads is $1.72 Meanwhile, the average CPC of Facebook ads is $1.72 cheaper CPCs than Google.

PPC 98
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Audio SEO: The Complete Guide to Ranking Your Podcast Successfully

Single Grain

Don't add a landing page on your company website for your podcast. Stitcher is a podcast hosting and distribution service founded in 2008 by Noah Shanok and Peter deVroede. The tool also displays the search volume and CPC along with related and question keywords that offer lots of ideas to base your audio SEO.