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B2B Marketing Zone Posts
NOVEMBER 2, 2010
Great content this month via the B2B Marketing Zone. Awareness of Twitter has exploded; 87% of Americans said they were “familiar with” Twitter in a poll taken earlier this year, versus just 5% in 2008 and 26% in 2009. It’s clear that we are beginning to emerge from a state of early adopters to general market interest and need.
Webbiquity
FEBRUARY 7, 2012
Jenise Uehara Henrikson highlights the phenomenal growth of social media over the last six years, and particularly since 2008. 59% are on Twitter, and 43% use a company blog for marketing. Executives Fail to Focus on Social Media Marketing Strategy by eMarketer. 71% of companies now have a presence on Facebook.
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