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Using Content to Move Prospects Forward in the Sales Cycle

Industrial Marketing Today

Ardath Albee, CEO of Marketing Interactions, Inc. said it best when she wrote, “Passive reading of your content is not going to help online marketing initiatives shorten buying cycles or increase customer acquisition and revenues.” That closes the loop in your content marketing cycle while minimizing loss of qualified leads.

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How to Match 10 Key Success Metrics to Your Blogging Strategy.

Convince & Convert

It's important to educate businesses about the different permutations of business blogging, and measurement is going to part of that. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. jaybaer article: [link] [link] Jon Buscall This is great, Jay. Mark, you're spot on!

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Otherwise, it would be feel like an advertising content, not a blog post anymore. websitetraffic Call to Action is a great way of practicable business blogging, but it must be conducted in a very subtle manner. Otherwise, it would be feel like an advertising content, not a blog post anymore. All rights reserved.

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Content Curation Grows Up, Original Content Still Key

Online Marketing Institute

Marcus Reply Nick Stamoulis Posted March 30, 2011 at 4:00 pm | Permalink Content is an important aspect of any marketing strategy. When it comes to online marketing Google is now cracking down on bad content, so it’s important to be original. The key is that it needs to be relevant and engaging.

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Do You Have the Guts to Expect Social Media Failure | Social Media.

Convince & Convert

– Small Business Blog from Microsoft – Site Home – TechNet Blogs [.] August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. [link] bagarner Ahh – I see your point. Well stated. factors to consider: the message and the medium itself. All rights reserved.

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4 Detective Tricks to Find Your Customers in Social Media | Social.

Convince & Convert

However there is some usages in this for businesses blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. disconnect your internet. Im Jay Baer. All rights reserved.