Convince & Convert

SEPTEMBER 21, 2010

But if you’re engaged in a social media program in an effort to go “viral&# you’re not really engaged in social media at all. You’re engaged in an advertising and marketing campaign that uses the Web as its distribution platform. Social Media results can’t be measured False.

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Convince & Convert

APRIL 28, 2010

It would be interesting to see if your Facebook Insights shows an age distribution concentration for your Facebook fans in the 25-44 range). Same with the message board trolls, who are all too easy to overlook in favor of bloggers and Twitterers. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC.

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Convince & Convert

SEPTEMBER 21, 2010

Here’s the distribution of number of words in each of these headlines: 5 word headline = 2 posts in top 25 6 word headline = 3 posts in top 25 7 word headline = 8 posts in top 25 8 word headline = 9 posts in top 25 9 word headline = 0 10 word headline = 4 posts in top 25 Clearly, I write longer headlines than many other social media bloggers.

Social Media 141

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Convince & Convert

MAY 11, 2010

Consider the cost comparison of communicating the kind of messages, and the useful information that we can freely distribute now through the internet tools available versus the older media sources and their cost structures? August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved.

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Convince & Convert

APRIL 14, 2010

The best – and most effective – social media programs aren’t based on promotions and message distribution. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. Just 2 Letters The difference between “selling” and “helping” is only two letters, but the gap is in reality, much larger.

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Social Media Media Paid Search Agency CAN-SPAM 128

Convince & Convert

SEPTEMBER 8, 2010

MySpace answered in July, 2008 – almost a full year later. There has never been any sort of major effort to distribute MySpace broadly across the Web by baking it into other sites, applications or circumstances. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved.

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Convince & Convert

JUNE 3, 2010

August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved. 4463 Forest Hill Drive -- Bloomington, Indiana 47401 (602) 616-1895 jason@convinceandconvert.com

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Social Media Media Webinar Metrics Marketing & Strategy 110

B2B Marketing Zone Posts

DECEMBER 1, 2010

Take a look at a couple items in the news last week: The Palms Hotel in Las Vegas is providing perks to guests based on their Klout score (an assessment of social media influence)**. People are now curating lists of the most influential bloggers by Klout score. This is up from 16% in 2008. ReTweeting. Reporting news. Tweet This!

Enterprise Management 40

Enterprise Management B2B Marketing Work Management Marketing Management 40

Convince & Convert

SEPTEMBER 21, 2010

link] Junta42 / CMI Social Media Monitoring Tools – How to Pick The Right One [link] by @ktvan via @jaybaer [link] Katie Van Domelen This is actually a really timely comment. I'm working on a project right now where we're working with a distribution center that represents about 150 individual local dealerships.

Social Media 155

Social Media Media Paid Content Work Management 155

Convince & Convert

APRIL 22, 2010

In some cases these are members of the media. In other cases, they are the new influencers, bloggers and taste-makers. Social Campaigns & Apps (social media marketing) In this approach, you’re using contests, promotions, offers, and self-contained applications and widgets to promote your company or product.

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Social Media Paid Content Media Advertising Agencies 128

Convince & Convert

SEPTEMBER 23, 2010

RT @SadieMHarris – Nobody Said Social Media Was Easy [link] [link] dominiq Thanks for this post. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. link] MyCrowd.ca All rights reserved. 4463 Forest Hill Drive -- Bloomington, Indiana 47401 (602) 616-1895 jason@convinceandconvert.com

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Convince & Convert

SEPTEMBER 20, 2010

link] @yigg #yam [link] Brian Clark And yet one thing that Twitter has been proven time and again to be good for is content distribution. And Twitter is adequate as a distribution vehicle, but it's best and highest use may be CRM and interaction with advocates. RT @michaelreuter Is Twitter for Business Even Worth the Trouble?

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