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ClickInsights: What ROI metric should B2B marketers use in this digital marketing era?

Ambal's Amusings

Ardath’s book, eMarketing Strategies for the Complex Sale is now shipping! Many marketers focus on conversion rates of specific phrases or banners and are ignoring other valuable information. She provides quality content and newsletter services for global executive coaches at ContentforCoachesandConsultants. Seamus Walsh.

ROI 100