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JANUARY 21, 2010 ClickInsights: Biggest roadblock to converting marketing leads
One of the goals of marketing is to generate leads. What is the next logical step once you have managed to get high quality leads? Yes, getting those leads into the sale pipeline. We have invited B2B Experts to shed light on the following question: " What is the biggest roadblock to converting marketing leads into the sales pipeline? in January 2008.
| | BLUE FOCUS MARKETING
SEPTEMBER 16, 2012 2012 #Nifty50 Top Men in Technology on Twitter
Last year, my colleague Tom Pick ( @TomPick ) and I introduced the #Nifty50 awards , which honored 50 men and 50 women who were leading the way in social media through their active engagement on Twitter. Brands willing to engage with and give back to their communities will see these efforts rewarded with increased sales, market share and—most important of all—improved brand loyalty.
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| || || | DELICIOUS B2BMARKETING
JULY 31, 2009 Demandbase: A New Twist In The Lead Management Automation Market
Home Forrester Research « I was recently briefed by | Main | Going Corporate » August 26, 2008 Demandbase: A New Twist In The Lead Management Automation Market [Posted by Laura Ramos ] In a recent survey of over 2100 IT professionals who buy or recommend telecom and networking solutions, we found buyers turn to peers and colleagues first, followed by vendor, industry trade, or professional Web sites, to inform their purchase decisions. B2B marketers looking for ways to turn their Web sites into demand generation tools have some new solutions to consider.
| | DELICIOUS B2BMARKETING
JULY 31, 2009 B2B Lead Management Market Heats Up
Home Forrester Research « Getting Up Close and Personal | Main | Social Technographics Data Now Available » March 20, 2008 B2B Lead Management Market Heats Up [Posted by Laura Ramos ] Since the start of this year, I’ve been receiving a boatload of briefing requests from companies wanting to show me their lead generation and management solutions. Most recently, Marketo just announced their lead management solution. I know Suresh Vittal includes lead management as a component of his enterprise marketing platform. Lead farming?
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| TUESDAY, FEBRUARY 10, 2009
February 10th, 2009 by Roy Russo Since our founding in 2007 as the pioneer in marketing
and sales automation, we’ve seen rapid adoption of our On-Demand (SaaS) platform across both large and small organizations. Even though the industry peddles the mirage of marketing
automation, we actually deliver re$ult$, and believe that the influence this industry can have on business is much larger and broader than where we are today. Funded. will however, take this opportunity to thank the group of people that enabled us to get where we are today… our customers. LoopFuse ,Inc. MORE >>
CONNECT THE DOCS ClickInsights: How can B2B marketers use content effectively for demand generation?
| THURSDAY, AUGUST 27, 2009
are producing, managing, and distributing marketing
content to reach prospects and turn them into customers. Recommended Resources from B2B Marketing
Experts. Forrester Blog for Interactive Marketing
Professionals. Ardath Albee's blog Marketing
Interactions. Brian Carroll's blog B2B Lead
Generation Blog. Mac McIntosh's Sales Lead
Insights: A B2B marketing
Modern B2B Marketing
. Content Strategy: The Future of Marketing
(via Joe Pulizzi with Christine Halvorson). in January 2008
. MORE >>
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