article thumbnail

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Tagging contacts in your CRM system requires nothing more sophisticated than one or two multi-select lists on your contact record. As marketers, we need to reach our customers where they are and social media’s potential in that regard is unquestionable. Write your messaging to the personas and build your lists based on the tags.

article thumbnail

How B2B Marketers can Attract Gen Z to Improve Their Brand Value

Valasys

Escaping the limelight & focus of the marketing world, quickly grew the Gen Z – the generation born between 1996 & 2010. Marketers need to focus on & optimize their multi-channel attribution strategies. Some of the oldest millennials have now acquired the age of 37.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

5 Proven Strategies for B2B Social Media Marketing

Online Marketing Institute

Understand how IT decision-makers are accessing information and how you can engage them with successful multi-channel programs. Furthermore, there was a 33% percent conversion rate on leads generated through the New York landing page , compared to a 12% conversion rate on 2008. Learn more. For a niche community, that’s a feat.

article thumbnail

9 call analytics platforms for marketing teams to consider

Martech

The high-tech/high-touch telephone provides them with convenience, speed and personal contact that inspires brand trust. CallSource offers a call tracking for offline attribution solution that has evolved to include advanced digital marketing, and call coaching and performance. Product overview. Target customers. It has additional U.S.

article thumbnail

5 Proven Strategies for B2B Social Media Marketing

Online Marketing Institute

Understand how IT decision-makers are accessing information and how you can engage them with successful multi-channel programs. Furthermore, there was a 33% percent conversion rate on leads generated through the New York landing page , compared to a 12% conversion rate on 2008. Learn more. For a niche community, that’s a feat.