Remove 2007 Remove Business Blogging Remove Eye-Tracking Remove Online Marketing
article thumbnail

Blogs are Becoming the New Front Door for Prospects: Is Yours Open?

Online Marketing Institute

Now, she simply shares the metrics from the team’s blogging and social efforts to show the rest of the company how important their contributions are. “By sharing results, such as traffic increases, people’s eyes get opened differently.&# I can’t imagine requiring any of my employees to blog though.

B to B 40
article thumbnail

Best Social Media and Digitial Marketing Research and Statistics of 2011, Part 1

Webbiquity

by Edelman Digital Noting that “a blog is a focal point and acts as a base of operations for communications,” Jonny Bentwood details the benefits of business blogging as well as the growth stats: 39% of U.S. companies are currently using blogs for marketing purposes, up from 29% in 2009 and just 16% in 2007.