| | 2007 + 2009 + API + Personalization | 24 articles |
| Page 1 of 1 | Previous | Next | LOOPFUSE AUGUST 28, 2010 LoopFuse OneView 3.27 Released! August 29th, 2010 by Roy Russo Enhancements in this Release: New Email Campaign User Interface Latest Information usage in Email Personalization New Email Campaign User Interface In this release, we have completely redesigned our Email Campaign user-interface, adding new features in the process. LoopFuse OneView 3.27 Released! You can follow any responses to this entry through the RSS 2.0 | DELICIOUS B2BMARKETING AUGUST 14, 2011 Open Research: A Framework for Social Analytics After interviewing nearly 40 experts and working with Charlene Li and a bit of help from myself, she’s found six distinct use cases (see compass below) on how companies are measuring using these new toolsets. Why are social analytics so important? This is a new medium, and proof over re allocation of investment is key. The more you share it, the easier it is for us to produce more. Wowza! | | | | | | | LOOPFUSE FEBRUARY 24, 2010 Q&A with Laura Ramos of Forrester Research – Part 1: Defining the. While I did not actually meet Laura in person until late 2009, I have certainly known that she is a thought leader in the industry. I have enjoyed getting to know her over the past few months and I think Laura has become more familiar with what Loopfuse has to offer B2B marketers, especially in the product releases that Loopfuse has made in late 2009. The 2009 recession, which appears to be experiencing a slow recovery in 2010, forced many firms to concentrate on demand generation as business investment was deferred, delayed, or shrank. LoopFuse ,Inc. | LOOPFUSE SEPTEMBER 21, 2010 5 Things to Think about Before Hitting the Send Button « Loopfuse. double-check that my personalized fields are pulling accurate data. The personalization feature in our email marketing tool is pretty powerful. think it is nice to add a personal touch to an email but you have to know your list and the accuracy of the fields you are pulling from. In addition, did you set your “ personalization defaults ?” Is there a call-to-action? | HUBSPOT AUGUST 26, 2010 The March Of Twitter: Analysis of How And Where Twitter Spread This makes it possible to walk through the first few thousand ids in using the API and reconstruct when every person joined, and so how many users there were at any point in time. In March 2007 Twitter won the top award at South-by-Southwest, and that was when the service really started getting attention. year later there were an estimated 150,000 people using the service. | DELICIOUS B2BMARKETING OCTOBER 1, 2010 Integrate Social Networks with your Corporate Website with ‘Social Sign On’ Managing these multiple login systems from all these social networks is cumbersome due to changing APIs, protocols. Plus, building in some checks to the login process should further help keep personal information in sync. As a result, users don’t have to initially register to your website in order to verify their identity. Isn't a plan (or roadmap in this case) a necessity? | | | | | | | | | -
LOOPFUSE | MONDAY, OCTOBER 4, 2010 A Lead: An Expression of Interest Nearly everyone defines a lead as a person. lead isn’t a person. The same is true in our personal as in our professional lives. Takeaways: - A lead is NOT a person - A lead IS an expression of interest in time [link] Tags: Lead Definition , Lead Generation This entry was posted on Monday, October 4th, 2010 at 3:13 pm and is filed under Lead Generation , Lead Management , Thought Leadership. Tomes have been dedicated to the subject and some very smart consultants make a lot of coin advising on it. Yet, the results are still very hit or miss. LoopFuse ,Inc. MORE >> -
LOOPFUSE | TUESDAY, SEPTEMBER 21, 2010 Marketing Automation Buyer's Guide to Lead Nurturing « Loopfuse. The fact is that for many of these “checking types of tasks you will certainly want to have a retry that checks over and over whether the person clicked the link in an email for the next 3 days. About Us Contact Us OneView Marketing Dashboard Email Marketing Lead Capture Lead Nurturing CRM Integration Lead Scoring Lead Management Marketing Reports OneView API Support Support Home Knowledge Base Community Forums Reference Documentation Videos and Screencasts What is Marketing Automation? If he did not open email campaign X, send him email campaign Z. Is he a lead in my CRM? MORE >> -
LOOPFUSE | THURSDAY, OCTOBER 28, 2010 Friend or Foe (Competitive Assessment) « Loopfuse Marketing. Or have well developed personal brands? About Us Contact Us OneView Marketing Dashboard Email Marketing Lead Capture Lead Nurturing CRM Integration Lead Scoring Lead Management Marketing Reports OneView API Support Support Home Knowledge Base Community Forums Reference Documentation Videos and Screencasts What is Marketing Automation? Friend or Foe (Competitive Assessment) October 28th, 2010 by Marcus Tewksbury As Sun Tzu, historical author of the Art of War , once said, “Keep your friends close, but your enemies closer.” Are they bootstrapped startups? Or cash rich incumbents? MORE >> -
LOOPFUSE | FRIDAY, SEPTEMBER 3, 2010 How you can make life easier for your sales team « Loopfuse. So when they called on the prospect they could talk to the different interests that person had shown thus far in the investigation process. About Us Contact Us OneView Marketing Dashboard Email Marketing Lead Capture Lead Nurturing CRM Integration Lead Scoring Lead Management Marketing Reports OneView API Support Support Home Knowledge Base Community Forums Reference Documentation Videos and Screencasts What is Marketing Automation? That was the best way I knew how to show them where a lead came from, where it had been or simply what type of company they worked for. Released! MORE >> -
LOOPFUSE | THURSDAY, JULY 29, 2010 Who is following your digital footprints? If that the driver goes through the airport toll road towards the airport on average twice a week and returns the next day and you might begin to suspect that this person works in sales or is an executive and travels extensively for short overnight trips to visit clients. Also, location information can be used to personalize the web experience to highlight things that are geographically relevent to the visitor (relevant local events, locations near them, etc). Who is following your digital footprints? For pragmatists, this decision is easy. The possibilities are endless. MORE >>
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- Track customer engagements and qualify the best leads for sales LOOPFUSE | THURSDAY, JANUARY 28, 2010
- Q&A with Laura Ramos of Forrester Research - Part 1: Defining the. LOOPFUSE | WEDNESDAY, FEBRUARY 24, 2010
- Oracle acquires a million lines of code LOOPFUSE | WEDNESDAY, MAY 26, 2010
- SalesFusion Combines Online and Offline Marketing with CRM CUSTOMER EXPERIENCE MATRIX | THURSDAY, OCTOBER 22, 2009
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