Sat.Jun 25, 2011

Content Marketing for BI

Trending Sources

47% of B2B marketers endorse using sex to sell

The B2B Research Blog

Ever since I was invited to join The Network of Aspiring Women (Birmingham Group), I’ve felt more in touch with my feminine side ( see post here ). Perhaps that’s why my interest was piqued by a recent discussion on the B-to-B Marketing LinkedIn Group. Kate Bishop, Marketing Co-ordinator at Custom Fluidpower, has a dilemma. To use, or not to use, promotional girls at a trade show stand? Her boss is insistent but she has concerns. I share them.

Top Posts This Week

MI6 Marketing Agency

Helping Unlock the Marketing Puzzle. Each week Chris Herbert, through his Twitter feed shares charts, infographics and articles that he’s read and annotated. He spends on after 4-6 hours per week reading and researching areas related to marketing, business and relationship development, innovation, social media, content production, technology adoption and community development.

Gunman updates Facebook status During Standoff

Fearless Competitor

(We’re introducing a new weekly blog feature today – highlighting some wild and wacky story from the week just past. This will be our regular Saturday feature. We hope you enjoy it. Please enter a comment below to let us know what you think of this new feature.).

Press 18

Top Internet Strategy, Marketing & Technology Links – Week of June 25, 2011


Here are the top Internet strategy, marketing and technology links for the week of June 25, 2011… Behind the Scenes on 8 Innovative Social Media Campaigns (Mashable). Kids Flock to Social Nets, but Few Advertisers Dare to Follow (AdAge Digital).

5 Pillars of Marketing Automation Success

Ensure Your B2B Marketing Clients Get the Best Results