Engagio

SEPTEMBER 27, 2022

The manufacturing shop floors run on the latest technology, so why not their marketing & sales teams? This is Smarter Go-To-Market™ For Manufacturing. The post Accelerate Your Manufacturing Pipeline with Account Intelligence appeared first on Demandbase.

DemandBase 118

DemandBase Marketing 118

Martech

JULY 14, 2022

Read next: A deep dive into changes in the ABM space — our new ABM Marketing Intelligence Report. For example, Demandbase calls this convergence its “Smarter Go-To Market” offering, while Kwanzoo expects a B2B Go-To Market suite — anchored by its B2B GTM platform — to become standard. Why it’s hot. The vendors respond.

Account Based Marketing 123

Account Based Marketing Enterprise Management Work Management Marketing Management 123

Engagio

MAY 31, 2023

While it may seem daunting to find the time for such remarkable endeavors, I pose a question: If you don’t have the time to make it remarkable, why bother doing it at all? The “Wow” Factor Fortunately, the answer is to work smarter, not harder. Finally, let’s look at Gong Labs.

Work Management 108

Work Management Advertising Agencies Marketing Management DemandBase 108

ClickZ

OCTOBER 9, 2020

30-second summary: The arrival of personalization and artificial intelligence-based technologies has vastly changed how marketers can achieve the ultimate customer experience, equipping them to better connect with their target audiences. The shift to augmented intelligence. Simply put, AI could not function as a black box.

Marketing AI 145

Marketing AI Planning DemandBase Trust Marketing 145

Engagio

OCTOBER 1, 2021

With the way that we’ve been screaming it from the rooftops, you’ve probably heard that InsideView and DemandMatrix are Demandbase companies now. Introducing: The Sales Intelligence Cloud! Let’s rewind: what is sales intelligence? In short, sales intelligence (SI) helps you sell more intelligently.

InsideView 71

InsideView DemandBase B2B Thought Leadership Mobile Advertising 71

Top Rank Marketing

JULY 19, 2023

Where can B2B marketers find the latest and most relevant generative artificial intelligence (AI) tools in 2023? Yseop @yseopAI Artificial intelligence software writes and explains data in six languages using natural language generation. Brandwatch @Brandwatch AI-powered social suite, consumer intelligence and trend tools.

Marketing AI 52

Marketing AI Marketing Automation Services Enterprise Management Budget Programs 52

Engagio

JUNE 4, 2023

Let’s dive into the 9 compelling reasons why buying groups will be the next big thing in B2B. Lead-based marketing is too narrow In my book, The Definitive Guide to Smarter GTM with Account Intelligence and ABM/ABX , I explain in depth the limitations of the traditional lead-based go-to-market.

Lead Ranking 71

Lead Ranking Marketing Qualified Leads Sales Management Buy 71