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Customer Experience Matrix

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Reading the Hype Meter for Customer Experience Management

Customer Experience Matrix

Wikipedia was interesting: it has brief article on “customer experience management” based mostly Bernd Schmitt’s work. Wikipedia has an even shorter entry under “customer experience”, but the definition is so good (i.e., Now the ratio in favor of CRM is so high you can barely guess it—maybe 5:1 for news and 20:1 for search.

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Alterian Pushes Into Social Media Management with Techrigy Acquisition

Customer Experience Matrix

Instead (or in addition) Techrigy supports sophisticated searches, categorization, sentiment analysis, influence measurement, author tracking, and case management. This allows only 1,000 search results, which is far too few for any real business purpose. These start with searching for articles to analyze. billion entries.