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Best Twitter Tips, Tools and Tactics of 2009, Part 1

Webbiquity

What are the four stages of Twitter enlightenment? How important is Twitter for business? How can you get more retweets and efficiently manage unfollowers? How exactly did Dell generate so much revenue by Twittering? What are the “secrets&# of top corporate Twitterers? What’s a Retweet? What’s a Retweet?

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High-Performance Email Marketing for Attracting and Engaging.

Industrial Marketing Today

Go beyond the high-level demographics of SIC/NAICS codes and company size. WHEN : When on the sales cycle do you expect to engage with your prospects? Select only those that will help you optimize your nurturing campaigns and accurately gauge where the prospect is in their decision making process.

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Demandbase: A New Twist In The Lead Management Automation Market

Online Marketing Institute

Yesterday, Demandbase announced a new software suite to help marketers harvest passive traffic visiting Web sites. Demand Stream™ includes a Web widget that shows sales and marketing the names of companies visiting the Web site in near real-time. The technology appears useful at both ends of this spectrum. I’m sure I forgot a few.

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How Lack of Marketing Content Can Derail Your Website Redesign Project

Industrial Marketing Today

Six months later, very little traffic, even fewer leads and no sales > The new web site sucks, hasn’t done anything for our business. Our sales people will tell them everything they need to know when they talk to them on the phone or set up a face-to-face meeting. How hard can it be to write some words?

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Paul Slack: B2B Digital Marketing Has Never Been Easier

B2B Digital Marketer

My story kind of begins and I’m going to date myself right here, Jim, but I got into technology sales back in 1990. I found myself as the national account manager for a large storage company with a $21 million quota. And there was licensing and things like that, that we were managing. And so I kind of grew up in that.

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26 Outstanding LinkedIn Tips and Tactics

Webbiquity

Furthermore, due to its multiple sharing options including buttons, apps, personal updates, company updates, and industry-focused group discussions, LinkedIn is often among the top three or four traffic sources for B2B blogs. Linkedin Leveraging: How to Tap Groups for Traffic, Leads & Sales by KISSmetrics.

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How to Improve B2B Lead Quality

PureB2B

But while generating hundreds or even thousands of leads is a good thing, it doesn’t always translate to sales and profit. Your website may be getting a high volume of traffic, but only a small percentage of them are qualified as engaged leads, and even a smaller percentage might convert into paying customers. Purchase Behavior.