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Focus on Content in B2B Marketing

Industrial Marketing Today

Wikipedia defines content marketing as “an umbrella term encompassing all marketing formats that involve the creation or sharing of content for the purpose of engaging current and potential consumer bases.” However, to be successful with social media, you have to provide real value and that usually comes from great content.

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Gerhard - The Sales 2.0 Host

Smashmouth Marketing

Gerhard : Sales 2.0 is all about moving the company into the land of greater possibility where best practice methodology merges with better technology to create more customer value, to drive up productivity and to accelerate the sales cycle. Sales can't do this without marketing. Sales 2.0,

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Gerhard - The Sales 2.0 Host

Smashmouth Marketing

Gerhard : Sales 2.0 is all about moving the company into the land of greater possibility where best practice methodology merges with better technology to create more customer value, to drive up productivity and to accelerate the sales cycle. Sales can't do this without marketing. Sales 2.0,