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Wikipedia Management for Dummies

Biznology

While reddit and Wikipedia are probably two of the most influential and powerful media platforms online today, they’re also the most intimidating because so many of us in the PR and marketing world have been not only burned but sent home tarred and feathers, never to go anywhere close to either of these sites ever again.

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An Open Letter to Jimmy Wales

Webbiquity

Got your fundraising appeal for Wikipedia. Let me start by saying I’m a huge fan of Wikipedia; it is a truly amazing tool and a tremendous accomplishment. The Wikipedia cabal. I understand you don’t want Wikipedia to devolve into a collection of marketing brochures. It’s an over-used PR buzzword.

Wikipedia 100
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Book Review: Social Media Marketing

Webbiquity

This presents misunderstandings (at the least) and enlists your people beyond just the marketing and PR groups. Wikis (Wikipedia, hundreds of specific topic-focused wikis). In chapter 37, she almost seems to defend the insidious nofollow tag , which has outlived whatever useful life it once had and should be banished.

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Alterian Pushes Into Social Media Management with Techrigy Acquisition

Customer Experience Matrix

This set of features means that Techrigy is really built more for corporate PR departments and marketing agencies than one-on-one customer management. The semantic engine can also tag posts with positive or negative brand sentiment, content tone and emotions. But that makes the acquisition still more intriguing.

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The 5 Best Social Media Sites for Small Businesses

WebMarketCentral

Note: the following is a guest post from expert researcher and freelance writer Heather Johnson on how businesses can effectively use social media as a component of PR efforts, and efficiently focus their efforts on the most productive sites. Wikipedia – It is a boon to your small business to be mentioned on Wikipedia.

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B2B Marketing Thought Leadership: Tom Pick

Adobe Experience Cloud Blog

After 14 years on the client side of B2B marketing, primarily in enterprise software, I moved over to the agency side in 2006 as a Marketing & PR Executive with KC Associates. Today it's a significant new innovation — Wikipedia, YouTube, the iPhone — every two months, and the pace continues to increase.

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The 4 C's of Social Media

WebMarketCentral

Social media "are primarily Internet- and mobile-based tools for sharing and discussing information" according to Wikipedia. Flickr or YouTube ), a wiki, a forum, a Squidoo lens, wherever. Social Tagging. Tags: Web 2.0 There are many definitions of social media floating about of course, they just aren't consistent.