How Marketers Can Help Reps Use Sales Content Effectively
Marketing Interactions
OCTOBER 8, 2020
You can add tags for persona, product, buying stage, region, problem solved—cover all the ways your reps will search for it. Sample messaging for email or voicemail in the case the rep is using the content as outreach to gain a conversation. Your reps are unlikely to read all the content you publish. Why the buyer will care.
122 
Let's personalize your content