Convince & Convert

SEPTEMBER 21, 2010

I’ve started a comparison chart, based only on my own experience and opinion, for you to use and update as you see fit. I was on a call the other day with someone from a social management software company and we were talking about how the market is starting to blend.

Social Media 157

Social Media Media Paid Content Work Management 157

Televerde

OCTOBER 30, 2019

Earned media (press, word of mouth, peer-to-peer referrals) drive 4X the brand lift of paid media (Bazaar Voice, 2019). The projected growth of the AI software market from 2016-2025 is $1.4 36% weigh the opinions of friends and family before deciding to purchase B2B products/services. (Social Media Today, 2019).

Paid Content 45

Paid Content Statistics B2B Marketing Peer-to-peer 45

Anteriad

APRIL 25, 2023

Channel partner A person or organization that provides services or sells products on behalf of a software or hardware vendor. Customer data platform (CDP) A customer data platform (CDP) is packaged software used to have for a persistent, unified customer database accessible to other systems used in B2B marketing.

Paid Content 95

Paid Content Sales Management B2B Sales Top of Funnel 95

Anteriad

APRIL 25, 2023

Channel partner A person or organization that provides services or sells products on behalf of a software or hardware vendor. Customer data platform (CDP) A customer data platform (CDP) is packaged software used to have for a persistent, unified customer database accessible to other systems used in B2B marketing.

Paid Content 84

Paid Content Sales Management Top of Funnel B2B Sales 84

Convert

OCTOBER 25, 2022

Rafael Romis, Founder of Weberous Web Design. Your HiPPO (Highest Paid Person’s Opinion) may often want something changed or improved on the website based on their opinion or what they like. For example, how about A/B testing free shipping thresholds? Or discount offers to capture emails? Start there before testing new designs.

Paid Content 59

Paid Content Tips Top of Funnel Paid Search Agency 59