ScanmarQED

JULY 1, 2022

New Choices For Marketing Mix Modeling Implementation. For the last few decades the process of implementing marketing mix models (MMM) has been pretty much the same, write an RFP, meet with vendors, and select a specialized firm. Outsourcing your Marketing Mix Modeling. How important is flexibility?

Marketing Mix 52

Marketing Mix Lead Ranking Planning Budget Programs 52

Circle Studio

DECEMBER 19, 2018

As the industry continues to evolve, a growing emphasis needs to be placed on non-proposal marketing activities. Keep in mind that the RFP/shortlist/interview process is the final stage in what is often a 2-3+ year chase. There are a host of new marketing tactics and trends to consider. Put strategy before execution.

Planning 124

Planning Marketing Proposals B2B Thought Leadership Work Management 124

Vision Edge Marketing

NOVEMBER 12, 2013

Content marketing looks more like publishing, where you serve as the architect of useful and compelling information that will inform, educate, engage, and entertain customers and prospects. Content marketing is part of the marketing mix, not a substitute for it. .

Marketing Management 100

Marketing Management Ideal Customer Profiles Paid Search Agency Advertising Agencies 100

Circle Studio

DECEMBER 19, 2017

As the industry continues to evolve, a growing emphasis needs to be placed on non-proposal marketing activities. Keep in mind that the RFP/shortlist/interview process is the final stage in what is often a 2-3+ year chase. There are a host of new marketing tactics and trends to consider. Put strategy before execution.

Planning 68

Planning Marketing Proposals Advertising Agencies Paid Search Agency 68

Anteriad

APRIL 25, 2023

International marketing At its simplest level, international marketing involves the firm in making one or more marketing mix decisions across national boundaries. At its most complex level, it involves the firm in establishing manufacturing facilities overseas and coordinating marketing strategies across the globe.

Paid Content 95

Paid Content Sales Management B2B Sales Top of Funnel 95

Anteriad

APRIL 25, 2023

International marketing At its simplest level, international marketing involves the firm in making one or more marketing mix decisions across national boundaries. At its most complex level, it involves the firm in establishing manufacturing facilities overseas and coordinating marketing strategies across the globe.

Paid Content 84

Paid Content Sales Management Top of Funnel B2B Sales 84