Loopfuse Pricing Product Small Business Marketing 
Customer Experience Matrix
FEBRUARY 6, 2014
The past week has seen two acquisition announcements in the B2B marketing automation space: LoopFuse by SalesFUSION and LeadRocket/Genius by CallidusCloud , which owns LeadFormix. Interestingly, both pursued a “freemium” strategy of offering their system for free to users with small databases.
Customer Experience Matrix
JUNE 30, 2010
Summary: LoopFuse has launched a free entry-level version of its marketing automation system. LoopFuse today promised to “transform” the marketing automation industry by offering a free version of its system. LoopFuse today promised to “transform” the marketing automation industry by offering a free version of its system.
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Customer Experience Matrix
JANUARY 22, 2013
Starting price is $30 per month after a 30 day free trial. The system makes it easy for small business to generate leads through social marketing campaigns and track results. According to CEO Clate Mask, most of the money will be used for acquisitions, product development, and accelerated customer acquisition.
Customer Experience Matrix
JULY 8, 2009
Summary: Based on Web traffic rankings, new demand generation vendors with low prices are gaining market presence. Infusionsoft and Genius.com also rank very highly, but they serve broader markets (small business and salespeople, respectively) so a direct comparison with pure-play demand generation vendors may not be appropriate.
Customer Experience Matrix
JUNE 19, 2015
The core features of B2B marketing automation have been well understood for nearly ten years and prices have been dropping steadily for about the same time. Small businesses constantly cite cost as a major roadblock to adoption. What about the product itself? See this post for more on that.) My problem is two-fold.
Customer Experience Matrix
DECEMBER 27, 2010
Recognizing that buyers will use the chart to select products no matter what I tell them, I settled on dimensions that are directly related to the purchase process: - product fit , which assesses how well a product matches buyer needs. This is a combination of features, usability, technology, and price.
Customer Experience Matrix
NOVEMBER 18, 2009
One of the audience members at the B2B Marketing University in Boston asked about demand generation systems for small businesses, and how to distinguish among the vendors in general. The systems have very low starting prices tailored to low volumes.
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