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Social Pros 12 – Derek Halpern, Social Triggers

Convince & Convert

APRIL 19, 2012

For me over the medium term, it seems like the large SEO SEM firms are going to be the ones who can make a legitimate claim to the social advertising budget. Because they have the long term optimization and math experience to do it well. It really does feel like the early days of SEM and PPC search. It’s just not.

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Best Social Media and Digitial Marketing Research and Statistics of 2011, Part 1

Webbiquity

NOVEMBER 28, 2011

Among the findings: “Three-quarters of all executives said they watched work-related videos on business websites at least once a week, and more than half did the same on YouTube.” And nearly two out of three executives have visited a vendor’s website after viewing an online video elsewhere. 500 companies.

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B2B Marketing Zone

Social Pros 12 – Derek Halpern, Social Triggers

Best Social Media and Digitial Marketing Research and Statistics of 2011, Part 1

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