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B2B Marketing Leaders, Can You Brief Your Consultants on Your Buyers?

Cintell

Often that data remains locked away at the c suite level to be dripped out to people considered to be high-level stakeholders — or worse, to no one at all. B2B Marketing Leaders, Can You Brief Your Consultants on Your Buyers? You hire specialists. Do you buying insights address: The buyer’s journey? Are you a buyer insights gatekeeper?