B2B Content Marketing Statistics: 2012 Budgets, Benchmarks and Trends [Research Report]
Online Marketing Institute
DECEMBER 6, 2011
LinkedIn: 39% increase. Webinars/webcasts: 25% increase. I was surprised at the jump in Twitter AND LinkedIn usage. LinkedIn always seems to be the “unsexy” network, yet so powerful for B2Bs. About Us | Sponsorships | Contact Us | Privacy Policy. Twitter: 35% increase. Facebook: 30% increase.
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