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The Ultimate Guide to Infographic Marketing

Convince & Convert

Unfortunately, as soon as we realized infographics could boost brand visibility, the well-researched, carefully written, expertly designed infographics became a small minority in a proliferation of terrible infographics created solely for linkbait. Go through your old blog posts , presentations, and white papers.

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Best Random but Interesting B2B Marketing Posts, Articles and Resources of 2010

Webbiquity

Kipp Bodnar shares more than two dozen marketing lessons gleaned from the MarketingProfs B2B Forum event, among them: repackage expensive content (such as white paper content) into different formats—blog posts, webinars, bylined articles—to get the most out of your investment. but you have to admit, it’s worth bookmarking or tweeting.