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10 BtoB Marketers Predictions for 2010

Buzz Marketing for Technology

Corporate Websites will become less important – As every company gets more experienced with Social Media you will see more consumption of content off of the corporate website in places like Facebook, YouTube, and relevant Communities and Forums. There is a huge opportunity here that some company needs to fill fast.

BtoB 100
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Sales 2.0: Sell Faster, Better, and Smarter

Adobe Experience Cloud Blog

Are you using targeted social media for lead generation? Corporate collaboration with Salesforce.com Chatter. Tweets to note from his session of note: milesaustin : Brett Queener-Salesforce.com "Cloud computing ver 2 is all about about collaboration". jepc : Brett: "with Chatter, people spend 120% more time in Salesforce.com".

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10 BtoB Marketers Predictions for 2010

Buzz Marketing for Technology

Corporate Websites will become less important – As every company gets more experienced with Social Media you will see more consumption of content off of the corporate website in places like Facebook, YouTube, and relevant Communities and Forums. There is a huge opportunity here that some company needs to fill fast.

BtoB 100
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The Sales Game Has Changed: Here's How to Adapt

Hubspot

Technology adoption among consumers has picked up pace; marketers have changed their lead generation and engagement tactics to shift towards a less interruptive, more invitational focus; and sales professionals have had to adapt their sales methods to communicate with a consumer who has gotten better at dodging their calls.

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An Introduction to Sales Enablement – Webinar Transcription

Lead Liaison

Lead Liaison provides an introduction to sales enablement. Ryan Schefke, Lead Liaison. Well the main thing is that you can’t stop improvement, you can’t stop changing, You know, if I look at our own company, Lead Liaison, as an example of that, we introduced marketing automation in 2014. Transcription.