Remove Lead Nurturing Remove Lead Qualification Remove Twitter Remove Web 2.0
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The Role of B2B Marketing

Marketing Insider Group

Despite all the hype surrounding social media in B2B marketing, 50% of the marketers said they didn’t blog, 49% don’t use Twitter and 25% don’t use LinkedIn. Share: Read more from Strategy B2B Marketing , Content Marketing , Inbound Marketing , Lead Qualification , Online Demand Generation Click here to cancel reply.

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The Role of B2B Marketing

Marketing Insider Group

Despite all the hype surrounding social media in B2B marketing, 50% of the marketers said they didn’t blog, 49% don’t use Twitter and 25% don’t use LinkedIn. Share: Read more from Strategy B2B Marketing , Content Marketing , Inbound Marketing , Lead Qualification , Online Demand Generation Click here to cancel reply.

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The Recession is Here - Time to Become an Eco-Marketer

Anything Goes Marketing

Use social media techniques such as Twitter and YouTube to maximize the effect of your webinars, videos and white papers. For example, you can mention on your twitter profile that you've just released a new blog post or newsletter. Reuse all of your marketing materials in your lead nurturing efforts.

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Marketing Leads: Quality Vs. Quantity

Marketing Insider Group

Contacts from companies that are qualified as leads but not yet passed to sales can end up landing in the target list for an email blast or an event invitation. In other companies lead nurture is a very formal and well-defined process. Follow Me: Twitter LinkedIn Facebook Recent Tweets Have any B2B examples?

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Whatever Happened to Marketing Strategy?

Marketing Insider Group

And yet some of us have to even say the words: &# Twitter Is Not a Social Media Strategy “ where the author has to point out that “A Twitter account is not a social media strategy&#. Follow Me: Twitter LinkedIn Facebook Recent Tweets Have any B2B examples? Geraldine Roy Aug 18 2010 Good question! OK, but WHY.

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Whatever Happened to Marketing Strategy?

Marketing Insider Group

And yet some of us have to even say the words: &# Twitter Is Not a Social Media Strategy “ where the author has to point out that “A Twitter account is not a social media strategy&#. Follow Me: Twitter LinkedIn Facebook Recent Tweets Have any B2B examples? Geraldine Roy Aug 18 2010 Good question! OK, but WHY.

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5 Steps to achieve Lead Generation ROI

Marketing Insider Group

I see a lot of companies that look to conduct lead generation i.e. top of the funnel activities but do not develop a holistic lead management process and see these leads decay or leak out of the funnel leading to potentially lost revenue. Follow Me: Twitter LinkedIn Facebook Recent Tweets Have any B2B examples?