Biznology

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Are SMBs Slowing Down on Social Media Usage?

Biznology

Of the most interest to me was the drop in usage of blogs by the SMB crowd. It's a drain on time and just about every other resource at the SMB's disposal. Here is my quick list of recommendations to the SMB's that want to win at the Internet marketing and social media game. No better advice for social media and the SMB.

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How to Create a B2B Content Audit

Biznology

Application, or where it is used in the marketing process, such as lead generation, lead nurturing, thought leadership, awareness, retention. Market segment it is targeted to, such as large enterprise or SMB. Objective, meaning its marketing purpose, such as how-to, use case, testimonial, comparison.