article thumbnail

Getting More Out of Each Click with "Post-Click Marketing"

WebMarketCentral

lead automation management vendors. Critics of these services refer to them as "spyware," though that term isn't really fair. They aren't so much "lead generation" as they are "lead extraction" services. One answer to this challenge is provided by "post-click marketing," a.k.a.

article thumbnail

Why Data Security is Important for Your Business

Valasys

The answer is that data security lies at the core of running a business successfully by giving customers the confidence that their data is being collected, processed and transferred securely. The biggest threat to data security in recent years has been the automation of the Cyber intrusion process. What is Data Security.

Spyware 59
article thumbnail

5 Tips on How B2B Brands can Employ Cybersecurity for Data Protection

Valasys

Cybersecurity is an amalgamation of technologies, processes & practices designed to protect the networks, computers, programs as well as the vital personal data pertaining to the customers like their names, addresses, phone numbers, photos & email addresses. Spyware & adware. Zero-hour/Zero-day attacks. Hacker attacks.