Envy

SEPTEMBER 20, 2018

Unfortunately, I have also seen how PPC myths have developed over the past number of years, leading to wildly unrealistic expectations. For many companies, PPC is treated like a miracle channel which drives an abundance of marketing qualified leads and contributes to unmitigated growth on autopilot.

PPC 91

PPC Paid Search Agency Advertising Agencies Ad Agencies 91

Envy

SEPTEMBER 20, 2018

Unfortunately, I have also seen how PPC myths have developed over the past number of years, leading to wildly unrealistic expectations. For many companies, PPC is treated like a miracle channel which drives an abundance of marketing qualified leads and contributes to unmitigated growth on autopilot.

PPC 88

PPC Paid Search Agency Advertising Agencies Ad Agencies 88

Convert

JANUARY 31, 2022

These examples can be a springboard for your own conversion rate optimization journey — something to trigger a train of thoughts that’ll lead you closer to your winning hypothesis. I dug deep and pulled out the best of them, sorted by what’s relevant to you; by industry or by channel. How will this affect conversion rates?

Examples 52

Examples Landing Pages Click Rate Top of Funnel 52