Remove Knowledge Base Remove Landing Pages Remove Marketo Remove White Paper
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Cut Your Lead Forms in Half (and Double Conversions) with Interactive Content

SnapApp

To get the ebook, you have to fill out a lead form on a landing page — no big deal. As a marketer, you are the brains behind the landing page. Dan Zarella analyzed 40,000 of HubSpot ’s client landing pages to tease out the ideal lead form length. Are you still interested? Yes, you read that correctly.).

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The Ultimate List of Resources for B2B Marketers

Valasys

In a knowledge-based & experience-driven economy, marketers need to scrutinize the B2B marketing examples making a difference in the marketplace & learn from competitive benchmarking. Marketo: The SaaS (Software as a Service) platform is amongst the foremost resources for B2B marketers.

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What Is Lead Generation in 2019

Albacross

Landing Pages and CTAs. A landing page is a crucial element of any successful lead generation strategy because it is the place where you capture the leads by collecting their contact information. This applies to not just websites and landing pages, but also PPC ads and email campaigns. Clients’ Referals.

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30 Experts Discuss Marketing Automation Trends That Will Have The Biggest Impact On B2B Marketers In 2018

SnapApp

Enrichment data collection and improvements in natural language processing will make chatbots a more targeted and convenient resource for lead education than even knowledge bases or static content. . Search and knowledge bases will ultimately become secondary resources after these tools. You visit a website.

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Announcing the Winners of SnapApp's First Annual Customer Awards: The Snappys!

SnapApp

Blackbaud’s “Realize Real Results” campaign centered on a microsite that layered interactive assets (two calculators, a quiz, and a survey) alongside static infographics, white papers, videos, and tip sheets to give participants a comprehensive view of the results they could achieve with Blackbaud’s products. Runner-Up: Qvidian.