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SaaS Marketing Strategy in 2021 and Beyond: 9 Tips and Best Practices for Success

Outbrain

SaaS marketing is especially vulnerable to page loading issues, since screencasts, images and video, widely used in SaaS marketing, are common culprits. SaaS marketing is especially vulnerable to page loading issues, since screencasts, images and video, widely used in SaaS marketing, are common culprits. Opt-in versus opt-out.

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14 of the Best Content Marketing Tips, Tactics and Techniques of 2013

Webbiquity

Michele Linn shares a collection of popular and useful content marketing templates and checklists for tasks like creating buyer personas, developing an editorial calendar, writing killer headlines, choosing keywords, and promoting blog posts. What are the best practices for repurposing to get more mileage out of existing content assets?

Tactics 100
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The Content Creator's Master List of Commonly Troublesome Words

Hubspot

Any online content creator knows: Writing for the web is no easy feat. In fact, one of the most frustrating challenges we face is due to the fact that new, web-related words are being coined all the time. As a result, we often run into questions like, "Do I capitalize this? Is this one word or two? Should I hyphenate it?". lowercase). checkin (n.)

RSS 28
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Head-to-Head Review: Google Forms vs. SurveyMonkey vs. Typeform

ClearVoice

If you are coupling the survey with a newsletter opt-in process, make sure the opt-in is “active” and not “passive.” Surveys add credibility to content marketing. If collecting any personally identifiable information in the survey (name, email, phone, etc.), How hard is it to get started with the survey platform?

Google 88
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Visual Content Marketing on Social Media 

Scoop.it

No matter what messages you want to communicate or the social media channels you’re using to distribute them, your content marketing efforts will go further and be more compelling when you use visuals to deliver them. Source: Venngage. Images and short videos can also make it easy for your audience to share your content with their network.