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Social CRM: The Latest Evolution for Managing Customer Relationships

Adobe Experience Cloud Blog

JUNE 27, 2010

“The promise of social CRM says that companies are truly listening to their customers wherever they are, responding, anticipating and making the commitment to improve products and services.”. One very vital element of social CRM is social selling, which leverages Web 2.0 technologies to provide sophisticated sales insight.

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CRM Marketing Management Jigsaw Web 2.0 48
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True Social Selling

Adobe Experience Cloud Blog

JUNE 9, 2009

   Social selling is the use of web 2.0 technologies merged with traditional sale strategies, enabling sales to prioritize their time again, and help serve as experts in the product selection process instead of just serving as negotiators.   Tags: Sales Marketing Alignment Lead Management Sales 2.0

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Jigsaw Web 2.0 Sales Qualified Leads DemandBase 48
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