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Data Privacy Marks the End of Digital Feudalism

Content Standard

According to a June Change Research poll , Twitter and Facebook garnered the most unfavorable opinions (second only to big banks), and an overwhelming 98% of respondents supported regulating internet companies to ensure they don’t abuse customer data. Also not to be ignored is the net negative sentiment surrounding major tech companies.

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Shortening the Industrial Buy Cycle in 5 Simple Steps

Industrial Marketing Today

Pay attention to the terminology and words your target audience uses when they discuss their problems on social media, forums and blogs. You have to actively promote your optimized site using social media, press (news) releases, blogs and offline tactics to tell your target audience about your site.

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Humans of Marketing: Cameron Muir

Conductor

Then I moved on to iProspect, which is an agency that handles organic and paid search, as well as display advertising. I was with iProspect for about two years. Before our content team even begins writing, whether it’s a blog post or a new page or piece of social content, they come to me and say, “This is our idea.

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Humans of Marketing: Tyler Brewer

Conductor

So when I was looking for my first job out of college, I found a search marketing internship at an agency, iProspect, that would give me an entry-level position after three to six months of a successful intern program. I’m a social creature. They really taught me everything I needed to know about SEO and SEM.

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Understanding Marketing Attribution Models: A Simple Guide for Marketing Directors

SnapApp

While vanity metrics like open rates and social shares are super easy to find, the important data — data that tells you which touchpoints assisted vs. closed the sale — is less obvious. . According to an iProspect report , implementing marketing attribution in your organization will increase revenue by 15-35%…. .

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B2B Lead Management Market Heats Up

Online Marketing Institute

Home Forrester Research « Getting Up Close and Personal | Main | Social Technographics Data Now Available » March 20, 2008 B2B Lead Management Market Heats Up [Posted by Laura Ramos ] Since the start of this year, I’ve been receiving a boatload of briefing requests from companies wanting to show me their lead generation and management solutions.

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Top 25 Content Types for Inbound Marketing

ClearVoice

Don’t bother creating polls on Facebook to drum up social engagement if your goal is to bring more eyeballs to your product pages. Social media content. Social media content encompasses various content formats that fit specific networks. Does the content type align with your campaign goals?