Content Standard

AUGUST 24, 2021

Subscribe to our monthly newsletter , Content & Context, to receive future insights and updates on the content marketing world from Skyword CEO, Andrew C. The feudal system is alive and well in digital marketing. Despite pandemic-induced budget cuts, digital ad spending grew to $139.8 billion in 2020.

Privacy 125

Privacy iProspect Ad Exchange Paid Search Agency 125

Outgrow

JULY 8, 2020

Top 15 Content Marketing Agencies in South East Asia. Did you know that 72% of marketers agree that content marketing increases engagement? But, content marketing is easier said than done. ‘ 60% of marketers create at least one piece of content each day ’. iProspect Indonesia.

Demand Generation Agencies 52

Demand Generation Agencies Paid Search Agency Advertising Agencies Ad Agencies 52

Contently

JULY 9, 2018

After taking on Snapchat with ephemeral content, Instagram is now vying for YouTube’s video throne. Instagram’s new venture raises some questions—namely, what sort of content can we expect from the platform, and how should brands get involved? In late June, Instagram launched IGTV, its longform video platform.

iProspect 167

iProspect Advertising Agencies Brand Identity Branding 167

Webbiquity

APRIL 7, 2010

While more than 80% of companies now use paid search in some form (primarily AdWords), many of these programs are under-optimized and not delivering the results they could be. How can search marketers use techniques like testing and keyword match types to improve results? How important are branded terms in paid search?

Search Engine Marketing 100

Search Engine Marketing Paid Search Agency Search Marketing SEM 100

Contently

JULY 9, 2018

After taking on Snapchat with ephemeral content, Instagram is now vying for YouTube’s video throne. Instagram’s new venture raises some questions—namely, what sort of content can we expect from the platform, and how should brands get involved? In late June, Instagram launched IGTV, its longform video platform.

iProspect 131

iProspect Advertising Agencies Brand Identity Branding 131

Conductor

OCTOBER 14, 2019

For our Humans of Marketing series, Cameron spoke to us about his successes, his inspirations, and his biggest piece of advice — “don’t deny the data.”. Christine: I’d love to start at the very beginning, because that’s a very good place to start, and ask you what got you into marketing. I thought maybe advertising.

Paid Content 15

Paid Content Paid Search Agency Advertising Agencies Work Management 15

Conductor

DECEMBER 3, 2019

Christine: How did you get started in marketing? ” Whether it was the advertising track, or the communications studies track, or the PR track, it seemed to be what all the theater kids were doing if they weren’t going to school for theater or for music. .” This conversation has been edited for length and clarity.

Paid Search Agency 98

Paid Search Agency Paid Content Enterprise Management Planning 98