Cintell

DECEMBER 28, 2015

When it comes to B2B marketing, his expertise is understanding how people consume information online. 2) understanding how people consume information online. We share personas, or information about our buyers with the rest of our company by keeping it easily accessible. Buyer personas are becoming more and more critical.

Buyer Personas 100

Buyer Personas Paid Search Agency Marketing Prospects Landing Pages 100

Cintell

NOVEMBER 9, 2015

We also need to remember to gain information about our buyers from sources outside our own organization, as too often that information can be a skewed and may not provide a holisitic view of the buyer. We share personas, or information about our buyers with the rest of our company in more ways than I can list.

Ideal Customer Profiles 100

Ideal Customer Profiles Buyer Personas Peer-to-peer Public Relations 100

Cintell

FEBRUARY 15, 2016

They used this knowledge to inform their strategies, tactics, and use of MarTech to engage in a highly personal, relevant manner across multiple channels – email, their website, RTP, and paid media. Follow Demand Spring on Twitter , and stay tuned for more in our series, Habits of Customer-Centric Marketers.

Buyer Personas 100

Buyer Personas Buyer's Journey Marketing Qualified Leads Lead Ranking 100